I am enjoying the NBA basketball finals, even though they keep me up late at night. Throughout the years, I have watched a lot of sports. I am always reminded that no one remembers who came in second. Only first place matters.
That’s why there are no foam hands for fans to hold up, with two fingers showing.
In television, stations have figured out a way to claim first, even if everyone claims to be in first.
For marketing purposes, CBS, NBC and ABC all try to market their dominance to advertisers so they can charge higher rates. CBS claims to be the nation’s most watched network. NBC reminds us that they are number one among viewers in the age bracket of 18 to 49. ABC tells us that it is first in entertainment marketing. Of course, in that claim, they do not include sports since NBC has the highly rated Sunday Night Football.
Long ago, our firm decided not to focus on titles of best, first or most. On our website, we do not discuss money. Of course, I was reminded by a sage lawyer when I first started, that large settlements or verdicts do not necessarily mean quality of representation. As he put it, “the best way to get a million dollar verdict is to try a 3 million dollar case poorly”.
I am in the midst of interviewing lawyers for positions in our Richmond and Virginia Beach offices. Usually I say to them that I am looking for applicants with good minds, who care about people. A basketball coach once said, “you can’t teach height”.
In law, you can learn how to research, organize your evidence, maybe periodically try a good case, or even try to work harder than the opposing party. It’s hard to teach mind; And more importantly, hard to teach “having heart”.
To date, I haven’t seen anyone awarding Largest Lawyers’ Heart, but I think that’s the person who I would want working with me. Lawyers who claim to be super can keep their capes at their own office. I appreciate the person who tells me a story of “why it matters”. That’s just my 2 cents on that. (well, I guess I did mention money)
And for pic o’ day, speaking of good mind and understanding instructions…